Jamaica's Dynamic Tapestry: A Year-Round Festival of Vibrant Celebrations 

London, 6 March 2024: Jamaica invites the world to embark on a journey through a captivating lineup of events in 2024 across culture, music, sports, gastronomy and adventure. It is the perfect time to immerse yourself in an island pulsating with life! 

Carnival 2024 ​ ​ 

This one-of-a-kind event is an expression of the island’s distinctive spirit and will feature performances by amazing carnival bands. ​ From 3rd-9th April Kingston and Ocho Rios will host the Jamaican Carnival event series at multiple venues. The carnival includes a Road March on the 7th in grand parade fashion, where the streets come alive with creative, colourful costumes and infectious energy. Experience firsthand, the pulsating energy that permeates the island. 

Reggae Sumfest  

The Beat Goes on with Reggae through the summer. Experience the vibrant energy of Jamaica with the week-long Reggae Sumfest, from July 14th – 20th. Established in 1993, the festival boasts a history spanning close to 30 years, garnering lots of love from visitors and media worldwide. Having hosted A-list artists like Rihanna, Kanye West, Usher and Nicki Minaj, this iconic festival continues to showcase the best of Jamaica’s indigenous reggae music and dancehall culture. ​ 

Cultural Highlights 

Liguanea Art Festival 

 The Caribbean's largest fine art exhibition, will return on 28th April, marking its 15th year. Hosted at Liguanea Plaza in Kingston, this anticipated event showcases over 100 artists displaying their masterpieces in fine art, photography, sculpture and jewellery. Engage in one-on-one interactions with artists, explore their techniques, gain insights into their inspiration and even purchase original pieces. 

Celebrate Independence Day the Jamaican Way ​ 

August unfolds with a series of events celebrating Jamaica’s independence, starting with the first annual Maroon Jerk Fest from 4th-6th August. Embark on a flavourful journey in Portland honouring the rich culinary traditions, culture and environment of the Maroon community—the original creators of Jerk cuisine. 

Culinary Highlights 

Savour the Summer Spirit with the Jamaica Rum Festival 

Returning for its 6th annual celebration is the Jamaica Rum Festival in Kingston. Immerse yourself in the world of rum this June with interactive exhibits, diverse rum tastings and mouthwatering local cuisine at the food court. Dive into mixology sessions, dance competitions and an evening of unforgettable musical performances. 

Sports  

Move Your Body in the Reggae Marathon  

On 8th December, Negril will host Jamaica’s premier international marathon, the Reggae Marathon. From amateur to professional, runners of all levels have the option to participate in the 10k half marathon or full marathon. Run to your heart’s delight before logging in your personal record. ​ ​ 

Ready to experience the culture of Jamaica? Click here to learn more about the exciting events awaiting you on the island in 2024. ​ ​ 

For further information and images, visit https://www.visitjamaica.com/ ​ 

 

-ENDS- 

 

For all media enquiries please contact the PRM Tourism team at: jamaica@prm-global.com ​ ​ For more information and images of Jamaica, visit the newsroom here. ​ 

 

About Jamaica Tourist Board ​ 

The Jamaica Tourist Board (JTB), founded in 1955, is Jamaica’s national tourism agency based in the capital city of Kingston. The JTB was declared the Caribbean’s Leading Tourist Board by the World Travel Awards from 2006 to 2014. Also in 2014, Jamaica earned the World Travel Award’s vote for the Caribbean’s Leading Destination and Caribbean’s Leading Cruise Destination for the eighth consecutive year. Additionally, the Historic Falmouth Cruise Port was recognised as the Caribbean’s Leading Heritage Tour while Ocho Rios was named the Caribbean’s Leading Cruise Port and Sangster International Airport was voted the Caribbean’s Leading Airport. ​ 

JTB offices are located in Kingston, Montego Bay, Miami, Toronto and London. Representative offices are located in Berlin, Barcelona, Rome, Amsterdam, Mumbai and Tokyo. ​ ​ 

For details on upcoming special events, attractions and accommodations in Jamaica go to the JTB’s web site at www.visitjamaica.com or call the Jamaica Tourist Board at +44 (0)20 7225 9090. ​ Follow the JTB on Facebook at www.facebook.com/visitjamaica, on Twitter at ​ www.twitter.com/visitjamaicanow, on Instagram at www.instagram.com/visitjamaica or on YouTube at www.youtube.com/myjamaicajtb. ​ ​ 

 

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About Jamaica Tourist Board

The Jamaica Tourist Board (JTB), founded in 1955, is Jamaica’s national tourism agency based in the capital city of Kingston. JTB offices are also located in Montego Bay, Miami, Toronto and London. Representative offices are located in Berlin, Barcelona, Rome, Amsterdam, Mumbai, Tokyo and Paris.   

In 2023, the JTB was declared ‘World’s Leading Cruise Destination’ and ‘World’s Leading Family Destination’ for the fourth consecutive year by the World Travel Awards, which also named it named “Caribbean’s Leading Tourist Board” for the 15th consecutive year, “Caribbean’s Leading Destination” for the 17th consecutive year, and the “Caribbean’s Leading Cruise Destination” in the World Travel Awards – Caribbean.’ In addition, Jamaica was awarded six gold 2023 Travvy Awards, including ‘Best Honeymoon Destination’ ‘Best Tourism Board – Caribbean,’ ‘Best Destination – Caribbean,’ ‘Best Wedding Destination – Caribbean,’ ‘Best Culinary Destination – Caribbean,’ and ‘Best Cruise Destination – Caribbean’ as well as two silver Travvy Awards for ‘Best Travel Agent Academy Program’ and ‘Best Wedding Destination – Overall.’’ It also received a TravelAge West WAVE award for ‘International Tourism Board Providing the Best Travel Advisor Support’ for a record-setting 12th time. TripAdvisor® ranked Jamaica the #7 Best Honeymoon Destination in the World and the #19 Best Culinary Destination in the World for 2024. Jamaica is home to some of the world’s best accommodations, attractions and service providers that continue to receive prominent global recognition and the destination is routinely ranked among the best to visit globally by prestigious international publications.  

For details on upcoming special events, attractions and accommodations in Jamaica go to the JTB’s Website at www.visitjamaica.com or call the Jamaica Tourist Board at +44 (0)20 7225 9090.  Follow the JTB on Facebook, Twitter, Instagram, Pinterest and YouTube. View the JTB blog at www.islandbuzzjamaica.com.   

Contact

1 Prince Consort Rd London SW7 2BZ UK

+44 207 225 9090

jamaica@prm-global.com

www.visitjamaica.com